Guardian Healthcare, one of the world’s largest retailer for health supplements and a global brand has partnered with John Abraham for brand endorsement. Guardian Health Care has a wide variety of health and wellness products ranging from protein to dietary supplements including protein, probiotics, omega and multivitamin supplements. Guardian Healthcare is the master franchise partner in India for GNC, the US based manufacturer of health products.
The nutraceuticals market in India is currently worth $4 billion which is expected to see a rapid growth of about 21% and will reach $10 billion by 2022 with many consumer goods manufacturing companies entering the market rapidly.
Many international as well as Indian celebrities today are shifting their focus from brand endorsement to part-financing the consumer products manufacturing companies and thus increasing the sales. John Abraham on similar lines, has also picked up a minority stake in Guardian Healthcare which is the Indian franchise partner of the GNC brand.
Shadab Khan, the CEO of GNC India has proudly acclaimed the brand’s association with John who leads a healthy lifestyle and has always been a propagator of it.
“We are thoroughly delighted to sign John Abraham as our Brand Ambassador. John is very passionate, disciplined and committed when it comes to fitness. He will help GNC connect with the audiences and contribute to our growth, relationship with John will be worth beyond the endorsement fees” said Shadab Khan.
While John is delighted to partner with the brand, he said that “GNC has been a constant support throughout my journey. I am delighted to be a part of GNC India”
With a physique worth admiring and a healthy lifestyle John surely complements GNC’s brand philosophy ‘Live Well’!
Visit GNC India’s official website at: https://www.guardian.in/
Watch John speaking about his partnership with GNC: https://twitter.com/TheJohnAbraham/status/1026479182652403712
